Trailblazing the Trail
Third Thursday lectures 105 Broadway Ave W, Everglades City, FL, United StatesIn April of 1923, a group of 24 adventurous automobile enthusiasts set out to prove it was possible to cross the Everglades in a car. This bold publicity stunt, conceived and promoted by advertising genius Barron Gift Collier, was staged to gain attention and garner support for the building of highway through the Everglades, connecting